TikTok is introducing a new feature that enables them to cut down on the quantity of AI-created media appearing in their timelines. This move comes as the company announced that it now features more than 1 thousand million AI videos.
Trial and Implementation
This change is undergoing trials over the coming weeks before a full-scale release. This shift aligns with a surge in AI-generated material, fueled by new AI video creators.
The Broader AI Trend
Recent reports that approximately a tenth of the fastest-growing channels on a popular video site primarily display clips produced artificially. A large amount of this material is deemed low-quality AI content, a term for inferior, mass-produced content that is frequently nonsensical or surreal.
“We know from our community that many people enjoy content created using AI tools, from AI artwork to informative clips, and we intend to give people the ability to adjust the amount of that, according to their own likes,” commented a spokesperson.
Volume and Proportions
The platform announced that there are now 1.3bn videos on its app tagged as made with AI. In total, in excess of 100 million pieces of content are submitted to the service each day, making AI content a limited percentage of its total content library.
How to Adjust Settings
Users will be in a position to decrease or raise the volume of artificial media they watch by using the content preference option in the app and picking AI-made media. Other topics that currently be controlled under the filter cover news, style, beauty, and choreography.
Platform Guidelines
The platform’s rules mandate content makers to label lifelike artificially created content, and it bans malicious AI impersonations of public figures or crisis events. Any authentic-looking artificial content that is not labeled can be removed under its user guidelines.
Furthermore, the service will now attach an artificially created tag to content made using its proprietary AI systems, or flagged by an cross-platform project for identifying content made by AI. This step is intended to deter users from trying to bypass the disclosure requirement.
AI Literacy Programs
TikTok is furthermore launching a $2 million AI literacy fund for experts and institutions to develop educational content about using AI responsibly. This project will assist educational bodies dedicated to teaching programming and robotics.
Moderation Strategy
The platform has supported its content review process, amid controversy over plans to make redundant a large number of review team members in the United Kingdom. The company is set to eliminate 439 jobs in its user protection department in the UK capital, with trade unions and digital protection specialists voicing alarm that humans are being replaced by machine-led review.
A senior executive stated that staff-based oversight would remain essential, but artificial intelligence can safeguard staff by removing the most graphic content prior to it has to be seen by humans. TikTok announced a 76% decrease in disturbing and violent content handled by content reviewers over the previous year due to reliance on its automated systems.
It is vital to integrate humans and technology to keep the platform safe,” she said. “We’ll have people as involved in the system, but we further consider it’s highly necessary to minimize viewing of harmful content as rapidly, which is where a extensive automated help is proving valuable process content quickly.”